Embracing the Alternative - Wine Selector Magazine

Excerpt from article:

CHANGING TASTES

The beauty of the fact that Australian alternative styles are lighter and brighter than their European peers, is that this ties in perfectly with the changing tastes of Australian wine-lovers. As Ashley describes, “Even though we match food with wine, we don’t actually match wine with climate. You know, when you get a warm day, people want to drink lighter style reds or crisp whites, so I think the change in the consumer preference for these lighter style, easy-drinking wines works very well with alternative varieties.” And it’s not just the Italian grapes making a splash with Australian consumers. One of our most popular alternatives is Tempranillo from Spain, and varieties like Grüner Veltliner from Austria and Touriga Nacional from Portugal are also gaining a following. Then there’s Savagnin, grown most commonly in the French region of Jura.

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